According to the latest Brand Finance Global 500 report, Amazon has topped the chart as the most valuable brand, for the third year in a row. The company, at $220.7 billion, has, for the first time, surpassed the $200 billion milestone. Overall, Amazon saw a 17.5% improvement in 2019 as compared to yesteryear. The main reason behind Amazon’s increased revenue is the expansion of its portfolio to cloud computing, streaming services, consumer electronics, and logistics.
As far as the top 10 companies are concerned, right behind Amazon is Google at a value of $159.7 billion. Apple sits on the third position with a total value of $140.5 despite an 8.5% decrease as compared to 2018.
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